Kendrick Lamar’s season has officially started with the release of his new song with an accompanying video, “The N95”

His last video “The Heart Part 5”  featured Kendrick in a white t-shirt with a black bandana around his neck. He morphs into OJ Simpson, Jussie Smollett, Will Smith, Kanye, Nipsey Hussle, and Kobe Bryant.

In this video & In the song, Lamar offers a perfect blend of introspection and aggression using the “N95” mask, popularly used during the COVID-19 pandemic, as a metaphor for fake inauthenticity amongst contemporary American society; Basically calling out clout chasers.

Lamar cousin Grammy Winner Baby Keem makes a cameo in video as well.

The video was directed by David Free and Lamar same as last video “The Heart Part 5”

Kendrick’s latest album, “Mr. Morale & The Big Steppers,” released last Friday, May 13th.

What do you think of Kendrick Lamar’s video, “N95?”